Kashif Shahzada writes and speaks on Islam and Muslims and provides consultancy and training services to organisations wishing to promote products, services and messages to Islamic communities. He has an MBA and a Postgraduate Diploma in Marketing from Birmingham City University, UK. On account of his professional achievements he has been awarded the Chartered Marketer status by The Chartered Institute of Marketing, UK. Presently he is the Country Chair (Pakistan) for the 10th Global Islamic Marketing Conference organised by the International Islamic Marketing Association.
Kashif has more than twenty years experience of working with Community organisations and also an interest and specialism in working with black and minority ethnic communities in the United Kingdom, including Muslim communities and organisations. He has direct experience of establishing, maintaining and developing community partnerships on behalf of public organisations and a track record of successful delivery of communication and engagement campaigns. Prior to independent consulting, Kashif worked in various social marketing roles in the UK and managed diversity and social cohesion programmes at Focus Consultancy, working for Professor Chris Mullard, Britain’s leading authority on Race Relations. His past assignments have been with the likes of UK Department for Education & Skills, The Change Institute, UK, Essex County Council, UK Learning & Skills Council, The Home Office, UK, Arts Council of England, British Army, UK Department of Health, UK National Blood Service, International Association For Religious Freedom, UK, The Environment Council, UK, People for Action, UK, and The Housing Corporation.
Kashif is a prominent Muslim speaker, and has lectured on Islam and Muslim affairs extensively in the UK and abroad. He has worked closely with faith organisations, on a wide range of social campaigns and consultative exercises on behalf of government departments. He has long held a personal and active interest in faith and inter-faith issues and has more than a decade of experience of interfaith work at grass roots level combined with research and study of religious traditions. His articles and essays have been published in leading periodicals.